Old Spice and Twitter: getting social media right
Two case studies I predict you’ll be reading about a lot over the next couple of years: how Old Spice got social marketing right and how Twitter got introducing commerce right. Read More
Two case studies I predict you’ll be reading about a lot over the next couple of years: how Old Spice got social marketing right and how Twitter got introducing commerce right. Read More »
The Wall is a digital blog that helps the marketing, media and communications industries to understand the effects of emerging technology and media change. From ecommerce and email, to search and social media, The Wall features expert commentators and analysis of digital developments.
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