What is currently the biggest thing in social media, to which you should really be paying attention? It is always a tough question to answer, even more so this week, in the wake of the US election campaign, in which social media and digital played such a central role to Barack Obama’s re-election.
Was it a decisive factor, though, and was this ‘the Twitter election’ at which we looked in depth in yesterday here on The Wall.
We could debate that one for a long time, for the life of the next Presidency even, but one thing is not debatable. Every now and again, a game-changing event comes along that makes you sit up and take notice. Read More