Liverpool Football Club is to begin the rollout of a wireless network at its Anfield ground so that fans can get online on during match days.

As any football fan will know, Premier League or otherwise, getting access via 3G networks when watching your team play can be a nightmare.  While many top clubs do great things digitally, including the likes of Liverpool and Manchester City, it is a different story when it comes to using smartphones in the ground. Read More »

Sport is huge on Twitter and social media more generally. We last week saw how John Terry managed to make headlines as he revealed on Instagram that Frank Lampard was leaving Chelsea. Anyone who uses Twitter in the UK can not escape Saturday football as Premier League related hashtags fly freely (other leagues are available). To highlight that Twitter has created the #TwitterLeagueTable to show some of the great uses of Twitter by Premier league clubs, players and fans.

We’ve known for a while that some clubs are better at social that others. Manchester City has long been a leader in digital and has Chelsea. Recently we saw Man City create a virtual sticker app and put a hashtag on the pitch. In West London, Chelsea was recently revealed as the most social Premiership club and more than a million tweets were sent to mark its win over Bayern Munich. Read More »

Lots of excitement among Chelsea fans today as John Terry possibly revealed that his friend and team mate Frank Lampard is leaving the Premier League club. The  fact that Lampard is leaving is no surprise to football fans, as speculation about his future has been rife, but how the apparent confirmation from inside the West London club came is more note worthy.

We never think of news breaking on Instagram and we haven’t seen it used like that very much to date. What we have seen in recent months is Instagram achieve its ‘big citizen-journalism moment‘ as it became a key social channel during Superstorm Sandy in the US. Read More »

While Chelsea Football Club currently lead the English Premier League, the Manchester United website is winning when it comes to visibility in Google UK searches, according to new research.

The two clubs’ positions are reversed again when it comes to social media, with the London club leading the way thanks in part to more people sharing links to the Chelsea on the Google+ social network.

The findings come from a study looking at the online visibility of the 20 Premier League teams by search and social analytics firm Searchmetrics. Read More »

ExactTarget have put together this infographic for Saturday’s Champions League final, which saw more than a million tweets sent as Chelsea went on to beat Bayern Munich on penalties.

On Twitter, and on the field, the man of the Match was Chelsea hero Didier Drogba. Read More »

Arsenal topped the Twitter Social Media league with nearly 1.5 million Twitter followers (also the 3rd highest worldwide for a football club) in May. However, having the most followers doesn’t necessarily equate to being the best. Manchester City were this month’s champions both on the pitch and in the social media world.

City collected their second “Best of the Month” award this season in Freestyle Interactive‘s  monthly Premier League Social Media Stats infographic series. Read More »

With all eyes on the Manchester City and Manchester United derby that might have decided the winners of the Premiership on Monday night, we were glued to the activity on Twitter.

With over a million tweets (1,008,134 – source: Sysomos M.A.P.) sent about the game, this generated more than double the 455,000 tweets about The Voice last Saturday – or four times the 245,000 tweets about the first episode of the new series of The Apprentice. Read More »

English Premier League football clubs are starting to ramp up their Social Media activity as they begin to gain more followers. In the past few months our data has showed that clubs are quickly gaining more and more Twitter followers and Facebook Likes every month. Clubs have recognised this rapid growth and responded with a higher volume of tweets and updates in order to ensure this growth doesn’t slow. Read More »

In the past month EPL football clubs have amassed 3.3 million new Facebook Likes, 342,109 new Twitter followers and nearly 10,000 tweets. This works out as a 12% growth for Twitter followers and 9% for Facebook fans and it doesn’t like it will decline any time soon. With this in mind, who performed best in the last month?

The below infographic comes from Digital Agency Freestyle Interactive, who have been producing monthly EPL Social Media reports since November.

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Which football team is ruling the Social Media roost in this month’s EPL infographic? This February we have added a few new metrics and treats to the infographic, including: ‘How many people are talking about’ stats, who has lost Twitter followers, who has the Premier League’s fastest growing Facebook Page this season and what has been the best Social Media campaign of the month?

Importantly, EPL clubs surpassed a combined total of 50,000,000 Facebook Likes which just goes to show the sheer size of the league globally. However, it should be noted that Manchester United make up just under half of this number with an amazing 22 million Likes. Twitter in comparison came to a combined figure of 3.2 million Followers – but this has grown by 69% since the start of the season (+1.3 million new followers).

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