We’ve had a few posts recently looking at the impact of social media on politics and about how it can significantly help boost the number of votes candidates receive during an election. There have also been some great examples of how it is being used in the US 2012 Presidential race with Obama’s team’s use of blogs and Republican White House hopefuls debating on Twitter.

So a timely look here at how our own politicans are doing. No surprise to see that of the 30,000 posts looked at Twitter was far out in front with 91% appearing on Twitter and only a small percentage on Facebook. It is increasingly becoming an additional chamber. Read More »

Labour’s digital comms team is coming underfire today for an online campaign that has put smiling pictures of David Cameron and Nick Clegg on its  website. Read More »

Three years ago, I started a new job as an SEO copywriter with the express directive of making websites visible in search results.  Now, 36 months on, and it is consumers who are making themselves visible online, through social networks and digital communications platform.  Is SEO dead?  Can we actually continue to make ourselves visible, when consumers choose whom they want to see – and indeed, whom they want to be seen by?  Is there any point? Read More »

As UK voters head to the polls, Facebook has proven itself as an apt political barometer for the online generation, as well as an indispensable campaigning tool for all parties, but specifically Nick Clegg’s Liberal Democrats, who found a pocket of support on the social networking site.

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“Fank you, fank you!” Nick Clegg might say. If he was a feline. In the midst of all the negativity and mud flinging in the political press, there’s a small community of people satirising the general election with a basic Photoshop skills and deliberately misspelled captions (maybe that should be ‘capshunzz?’). Read More »

At the beginning of the campaign we weren’t really sure, but by last night it was blindly clear.

Twitter, and social media generally, in this election campaign do not matter – not in the wider scheme of things at least. Read More »

If you’re having trouble deciding which way to vote in this election Ikea is hear to help with some handy online kitchen politics.  Created by Cake this is a pretty cool little site to get everyone’s favourite Swedish retail maze a slice of election action. Read More »

Last night’s debate saw the reputation of Gordon Brown rise significantly, while David Cameron remained static, according to analysis by social media specialist Yomego.

Yomego has been analysing the reputations of each leader through the first two leaders debates, and the reputational shifts are charted in the graph below, as are the social media reputation scores of each leader. Read More »

More than 184,396 tweets were sent last night during the UK’s first televised leader debates as tens of thousands more logged onto Facebook’s groaning servers, blogs and ITV’s website.

The number of tweets sent blew the 11,000 who tweeted during the #AsktheChancellors earlier debate away, but although the chatter was fast and furious with the average frequency of tweets standing at 29.06 per second in all the total numbers of tweeters was 36,483. Read More »

Smart move by Asda. It has taken its line about “Asda mums” and hopped onto the election bandwagon. And why not? We’re told it is going to be the Mumsnet election so what better place for the supermarket to be.

PR Week has the story this morning that Asda is launching an initiative to enlist its customers to blog about politics in the run-up to the general election. Read More »