MySpace: woes continue
Following ComScore’s dismal reports on Myspace losing 10 million users over a month, it is now being reported that advertisers are reluctant to use MySpace just as News Corp holds talks with Vevo over the possibility of disposing of the site. Read More
While the fate of MySpace remains undecided Rupert Murdoch’s News Corporation is preparing to take another crack at social media.
It is reported to be looking at building its own social-gaming business as it looks on at the success of companies like Farmville and Petville firm Zynga, which is now valued at around $10bn. A price tag that means it is way too pricey to acquire. Read More
A useful infographic which goes in to gender specific detail by the network. So we know that Facebook is more heavily weighted towards females than Twitter while Twitter has the largest division of wealthy users with 27% earning $75,000 or more. Check out the infographic for more stats and facts. Read More
How much is a tweet worth? Well, if you happen to be Hole singer Courtney Love a tweet is worth $430,000. Love has settled out of court after she made defamatory remarks about fashion designer Dawn Simorangkir.
Love made the comments on Twitter and MySpace accusing Simorangkir of theft and of having a criminal background. Read More
I missed this last month, but as hardly a day goes by without Facebook unveiling expansion plans of some sort (today with more social commerce and last week with Facebook Deals), it is well looking at author Douglas Rushkoff’s prediction that we are “witnessing the beginning of the end of Facebook”.
He might not be the first to argue that Facebook won’t last, but it is is well worth a read as he argues that even as the company is valued at a stratospheric $50bn its days are already numbered. Read More
I just stumbled across this. It is an interesting if long shot of an idea. An unnamed group of online executives led by a UK-based online marketing strategist has written an open letter to News Corporation boss Rupert Murdoch proposing to buy the troubled MySpce.
The offer comes on the heels of News Corp slashing the once social networking leader to the bone along with almost 50% of staff. Read More
Well we had the relaunch of MySpace and the rumours News Corporation was open to offers for its social media site and now there is talk that the media giant plans to dramatically downsize it.
The Wall Street Journal is reporting that between a third or half of MySpace’s 1,100 staff could be cut in a mass cull that could be announced later this month. Read More
Is it me, or do more social networks keep appearing from all over the place which seem to be the “only social platform you will ever need again”? Are we really desperate to waste even more of our time online checking on everything from our recent purchase on Farmville to how many comments our status updates are getting?
Read More
News Corporation has as good as confirmed that efforts to revamp MySpace, the site it paid $580m for in 2005, are more to do with boosting the potential price the social network can fetch than transforming it into a viable part of Rupert Murdoch’s media operations.
MySpace: relic of a bygone age?
Elegantly mustachioed chief operating officer Chase Carey has hinted as much, telling the Reuters Global Media Summit: “There are opportunities here to do 20 things [with MySpace] but that doesn’t mean you’re going to do any of the 20. If there’s something that makes sense, you ought to think about it.”
Twitter has hired Adam Bain with the grand title of president global revenue as Twitter shows that it is getting really serious about making money. Bain joins from Fox Interactive Media where he was president of the Audience Network part of Fox Interactive Media. Read More
Most commented