Tag Archives: LinkedIn
Are you too busy to manage and develop your own personal brand on LinkedIn? Everyone has a personal brand. Whether you like it or not it’s how you are perceived and just like a corporate brand it’s made up of various brand attributes and values, some of which you may not be aware of and some of which you may not like. But you do have a brand. Everybody does.
If you want to know what your brand is randomly ask people on LinkedIn that you know and those that you don’t to describe you as they would a product or service in terms of a brand. They will all describe you in different ways. You will be surprised by some answers and some will confirm your own self- perception. Read More
The ‘Not so secret diary of an E-commerce Entrepreneur’ continues… At last – the Seedrs crowdfunding starter flag gets waved next week.
And with it the 90-day race to raise £100,000 of capital for my E-commerce business, the Amano Tongue Cleanser, will be on. I figure it will be like a Formula 1 race – but with more excitement. Lets hope I don’t crash…
The allegation, made in the FT and elsewhere, is that Bloomberg journalists had access to data on Bloomberg clients, which include pretty well every banking institution in the world. Today, the plot has thickened, with news that secure instant messages – for example sent from trader to trader – have been posted online (though they seem to have been hurriedly taken down again). Read More
This Slideshare deck from billionaire LinkedIn founder Reid Hoffman is one such set of advice. It’s smart. Particularly if you are about to graduate or even if that day is a few years behind you. Read More
On Sunday 5th May LinkedIn celebrates its 10th anniversary. Connecting more than 200 million members worldwide, LinkedIn has become the most powerful professional online network – allowing users to manage their professional identity, build upon and interact with their connections and access knowledge and opportunities.
LinkedIn can therefore be viewed as a manifestation of the technology based network society in which we live, where location knows no bounds and individuals are given a platform to influence their role in society. This concept, theorised by the sociologist Manuel Castell, has given rise to the online self – our digital persona. Read More
By now, we don’t need to explain the value of social media. Social networks have attracted billions of users who log in to participate in discussions, share life experiences, and engage with the content their friends and acquaintances offer up.
In turn, they’ve attracted marketing spend with promises of audience targeting well beyond that found offline. There’s no question that social networks are worth our attention.
The real question is: where will that attention focus next in a rapidly changing landscape? Read More
Ipsos Mori has released its quarterly ‘tech tracker’ report for the first quarter of 2013, and found that now 50% of British adults access social networks, with nearly half of all adults using Facebook in the last 3 months.
Tellingly, more than half of adults access social networks via a smartphone, showing how important it is for networks to perfect their mobile offering and revenue streams.
As we reported in January LinkedIn revealed it had hit a significant milestone as it passed the 200 million-member mark.
Of those 200 million more than 11 million members are in the UK, a similar number are in Brazil, and 74 million are in the US. It is far smaller than Facebook and Twitter, but quietly the professional social network is attracting very positive numbers. Not only are its membership numbers shooting up, but so is its value.
According to a report in the Wall Street Journal LinkedIn is now valued at more than $18bn. Read More
2012 was a big year for social media so as we move full steam ahead into 2013, and all the predictions it has brought, now is the perfect time to look back at the past year of social and see exactly what kind of year the past 12 months proved to be for the main players. This infographic from Pardot takes a look at Pinterest, LinkedIn, Twitter, Google+ and Facebook (no Instagram) and gives them each an end of year school report card in terms of growth, users and ROI. Read More