Geo location tools got a shot in the arm, and a kick up the rear, last week when Facebook launched their own geo-logging tool last week. In my post on the news I suggested this could either be the killer of services like Foursquare and Gowalla, or the facilitator for future growth as the phenomenon hits the masses via Facebook’s user base. Either way it produced a record day of new sign ups for Foursquare and has provided added momentum for the development of the services.

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Unless you live on another planet you should know that Facebook places is out . There have been many reviews and thoughts as to what the service can do and how its the Foursquare or Gowalla killer.

So where are we, no pun intended, how has the reaction been and what’s next?

At this point in the UK doesn’t have access,  but it is interesting to see the thoughts and opinions floating around from the loyalist Foursquarers to the facebook supporters. Read More »

Time magazine has named its top 50 websites for 2010 and included Gowalla and Tumblr in its top five social media sites. With the Guardian and Tina Brown’s Daily Beast also making the wider list. Read More »

So, Facebook launched its location based tool last week allowing Facebook users to “check-in” to places and inform the social network and their friends of their location at any one time. With the only real discerning differences between Facebook Places and Foursquare the ability to “check in” your friends when out with a group the question is raised as to whether this service is going to be the catalyst for the growth of such services or the downfall of Foursquare, Gowalla and the like due to the scale of the Facebook user base.
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Having been rumoured for months Facebook has finally unveiled its geolocation check-in service Facebook Place. That’s right it has a check-in service just like Foursquare. Is it a killer? Or will its presence act as a conduit to help massively expand the nascent sector? Read More »

Facebook will today announce the addition of a series of new features on its website, which are thought to include a Foursquare-style ‘places’ function that can be integrated into third-part applications. This is going to be big.

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Location services and data visualisation have to be a marriage made in heaven. Startups are beginning to take advantage of APIs and the accumulation of user data on services like Foursquare to launch new geo apps and create some interesting and potentially very useful visualisations. A brand new application, called WeePlaces.com, can show you a history of your check-ins, representing these spots in a slick visualisation incorporating a map and a timeline, and making it easier to see trends in the data over time. Read More »

The days when the global Twitter stream was devoid of derogatory remarks about Foursquare is now a thing of the past.  Even heavyweight Twitter users, many of whom naturally extol the virtues of all social media channels, seem to jump on the anti-Foursquare bandwagon with alarming alacrity.

That view is supported again this week by a report from Forrester that recommends marketers hold off on “check-in” services until they are more popular. Read More »

Interesting morsels emerging about Foursquare and how it could be readying a move towards a more immersive gaming experience as it attempts to maintain its momentum. Read More »

How handy is this? Online marketing firm Eloqua has produced a 42 page “Social Media Playbook”. It was originally created as a how-to guide for its own staff to follow on the social web and now they are handing it out for free.  You don’t even need to give them your email address. Read More »