Tag Archives: Gowalla

Facebook acquires mobile startup Glancee

Hot on the heels of acquiring mobile photo sharing app Instagram Facebook has bought another mobile app as it acquires startup Glancee underscoring the importance of mobile to its growth strategy.

If you imagine Foursquare for people rather than places then you have an idea of what Glancee is about. It tells you when friends or people who share a common interest are nearby by pulling information from Facebook. Read More »

Socialcam – Instagram for video, the next big thing?

Socialcam is a free iOS app that allows users to take video, put filters on it, and store the result in the cloud. As the name suggests, there is a significant social element to the service. Users can browse, watch and share their friends’ videos, as well as connect the app with various other social networks like Twiter, Facebook and Posterous, and tag friends in videos. The cloud storage is a brilliant idea, as it stops large videos eating up phone memory, that can be used for more important things like Draw Something and Angry Birds. Read More »

Facebook will shut Gowalla in January, but will keep the team

Yesterday, it was being reported that Facebook was buying also ran location-based social sharing service Gowalla.

It has now emerged that the one time rival to Foursquare will be closed by Facebook once the deal is done. Read More »

Obama checks-in as the White House joins Foursquare

We’ve already heard lots about Barack Obama’s use of social media: how the Obama team shook up its social media strategy in run up to 2012, launched the presidential re-election bid on YouTube and how Obama gave a crowdsourced YouTube interview.

The Obama team is continuing to push its social media wider and The White House is now on Foursquare. I’m guessing he’ll be the mayor of 1600 Pennsylvania Avenue in no time. Read More »

How to use Facebook event check-ins

Facebook is already one of the most popular ways for people to promote an upcoming event online, and now Facebook has made a major improvement to this service by giving users the ability to check-in at events.

The launch of the latest update to their iPhone app, includes functionality similar to the dedicated geosocial networking apps already on the market like Foursquare, Gowalla or Loopt. Read More »

Five things you need to know about real-time social commerce

Consumers are starting to get their first experience of real-time or social commerce, as increasingly widespread usage of check-in/location based services allows them to receive and act on offers based either on their location or their friends purchase habits. Here are my five points insights on real-time social offer. Read More »

Five non-profit ways to use location-based technology

Location-based social networking is evolving at break-neck speed and, as a result, it has become a valuable platform for a wide range of non-profit campaigns and other socially important activities, including fundraising, advocacy and even crisis response. Here are a few concrete examples of how location-based technology can be used for non-profit purposes. Read More »

Are location based services really such a risk?

foursquare robberyAfter the creation of Please Rob Me, a service allowing you to see who may not be at home at a particular time, there has been more bad press today for location based social tools.  The US military are now advising their officers, quite sensibly, to be careful how they use social networks as they could be used by the enemy forces to locate troops. (according to the BBC) Read More »

Deals – why Foursquare and Gowalla are stumbling and Groupon is soaring

I’ve been noticing it quite a bit over the last couple of months, but quite rapidly we are seeing far less tweets about people claiming to have unlocked some badge or other or become mayor of Nowheresville on Foursquare and Gowalla. Hurrah.

As someone who groaned at this activity from the start, and unlocked no badges, it seems now that those who were doing this have also concluded that it isn’t really a great deal of fun any more. The future of geolocation isn’t about unlocking stuff it is about deals. Read More »

Facebook Places: The winners (and a couple of sad losers)

As Facebook Places is rolled out across the UK today we can expect to see a big leap forward in people sharing information on their whereabouts.

Unlike dedicated location-based services Gowalla and Foursquare, which you have to make a conscious decision to sign up to, you’re probably already on Facebook. And this new feature is just ready and waiting to be used.

So if there’s going to be a big take-up among the UK’s 24 million Facebook users, who’s going to benefit most?

Read More »