Long awaited changes at the top of McCann. Congrats are due to Nick Brien for being at the front of the jostling queue to take over from the immutable John Dooner, who has finally announced his retirement after 40 years in the business.†
Posts Tagged: global clients
We all know how hard it is to win accounts, and how easy it is to lose them.† Complacency is a disease that can attack the big networks at the core. Everything seems fine one minute, and some random project done by a tiny agency in Latvia suddenly gets dumped in your lap as the new global campaign idea. As Jerry Della Femina wrote, ‚ÄúThe Client is lost as soon as it‚Äôs won, it‚Äôs just a matter of time.‚ÄĚ And this doesn‚Äôt just affect the big networks; the tiniest agencies of all remain at the beck and call of outrageous fortune too.