Posts Tagged: Fashion

The Daily Poke: Sci-fi sneakers

Sci-fi sneakersThe idea of trainers changing colour at the touch of a button sounds like an idea straight from your favourite sci-fi movie. But +rehabstudio, a creative technology company based in Shoreditch, believe that this kind of ‘sneaker hack’ is the not-so-distant future of smart tech materials.

The Shift Sneaker revolves around the concept that instead of buying one pair of trainers, why not have access to millions? Malleable flexi-screens have the ability to glow and display animated designs, while thermochromatic fabrics use micro reactions to change colour according to temperature. The look and function of the trainers can be controlled through a mobile app, with different packs available for running, cycling and selfie enthusiasts. Read more on The Daily Poke: Sci-fi sneakers…

The Daily Poke: Be aware of what you wear

Be aware of what you wearSustainability and fashion aren’t two words that you often hear together. The whole fashion industry is more or less built on changing what’s in style every 3 months, but in the last few years sustainability has become hopefully more than just a passing trend. We’ve had Pharrell and his jeans made out of recycled ocean plastic, Patagonia and their mobile jacket repair shop, Jigsaw’s ‘For life, not land fill’ campaign, and now H&M have stepped into the ring with the Conscious Capsule. Read more on The Daily Poke: Be aware of what you wear…

The Daily Poke: Soles with soul

Soles with soulFor a number of years now, Toms has been inviting consumers to put themselves in the shoes of others less fortunate.

Its annual ‘One Day Without Shoes’ campaign highlights a programme to donate a pair of shoes to a child in need for every pair of Toms purchased. Read more on The Daily Poke: Soles with soul…

The Daily Poke: Does my app look big in this?

Does my app look big in this“Darling, you look positively Cara Delevingne in those.” Or, “Sweetie, you look like a carrier bag full of root vegetables.” That’s the thing about clothes shopping. It’s more fun to browse the racks with a like-minded companion. But crucially, a second opinion can sometimes avert a serious fashion faux pas.

This shared experience is something that’s been missing from the world of online fashion shopping, until now. Fashion site Net-a-Porter has launched an app that allows users to shop alongside fellow fashionistas. With Net Set, you create your profile and then start sharing fashion tips, images and withering opinions with others. Read more on The Daily Poke: Does my app look big in this?…

The Daily Poke: The cost of a bargain

The cost of a bargain 1From food, to our phones, to fashion – we’re all after a bargain. But it can be hard to see beyond a swing ticket, and recognise the true cost of the low prices we crave.

Well, in a public square in Berlin, advocacy group Fashion Revolution have recently been challenging our lack of understanding, and the lack of transparency from clothing brands. Read more on The Daily Poke: The cost of a bargain…

The Daily Poke: McChic

McChic 1The idea of wearing your Big Mac most likely conjures up images of mustard drippings ‘customising’ your shirt, a dill pickle ‘pin badge’, or BBQ dipping sauce ‘embellishing’ your jeans. Not such a good look. But now there’s a way to stay lovin’ it while indulging your passion for fashion and fast food in a somewhat more chic sartorial statement. Read more on The Daily Poke: McChic…

The Daily Poke: A step forward

A step forwardGlasses, watches, and now shoes: when the worlds of technology and fashion collide, sparks always seem to fly.

The latest step forward comes from United Nude, who have enlisted the help of Ben van Berkel, Fernando Romero, Michael Young, Ross Lovegrove and Zaha Hadid to each create a pair of high heels solely using 3D printing. Read more on The Daily Poke: A step forward…

The Daily Poke: No sex please…

No sex please 1The impossible physical beauty. The air of cool detachment. The looks of disdain cast across the store. No, we’re not talking about the staff. We’re referring to the mannikins. In an experiment to create a gender neutral space, fashion retailer Selfridges has dispensed with male and female dummies at its Oxford Street store.

The project, titled ‘Agender’, has been developed in collaboration with furniture designer Faye Toogood. She has populated the space with abstract, genderless sculptures and placed the unisex garments on display, paradoxically, under fabric covers. Read more on The Daily Poke: No sex please……

Contour in context: the opportunity for fashion tech

WEB_SX_Style_SXSW_2015In an era of changing consumer demands, preferences and ways of thinking about fashion, why hasn’t our closet caught up with our lives?

This was the question posed by visionary fashion entrepreneur Jennifer Hyman of Rent the Runway at a panel on the future of retail, best articulating the key question on tech developers’ and fashionistas’ minds alike during SXStyle at South by Southwest. Read more on Contour in context: the opportunity for fashion tech…

The Daily Poke: Couture cocktails

Couture cocktailsIt’s well known that our sense of smell affects the subtleties of taste. You need agood bouquet to avoid blandness. And blandness is something to make any tasteful fashion house bring up its bellini.

Parfums Givenchy invite us to explore the limits of their aromatic world in a cocktail collaboration with Hotel Café Royal. Their new season collection of scent-inspired concoctions is, in the true spirit of fashion, soon to expire, available only until late March. Read more on The Daily Poke: Couture cocktails…