Guy Kawasaki, the former chief evangelist of Apple and co-founder of Alltop.com, knows quite a lot about using Twitter to drive your business having long been one of the most influential people on the service.

He has amassed 800,000 followers on his @GuyKawasaki Twitter account and is one of many who has a team of Twitter ghost writers who pump out content from his Alltop aggregation site.

He has put down some of his top tips for using Twitter and in doing so he tackles some of the interesting issues about running a Twitter business. Read More »

Variety is reporting that ‘Two and a Half Men’ star Ashton Kutcher is to play Apple founder Steve Jobs in the film ‘Jobs’.

Kutcher is well known in the celebrity tech world as one of Twitter’s big early users and an investor. Back in April 2009 Ashton Kutcher blazed an early trail and became the first Twitter user to pass the one million followers milestone. He beat @CNNbrk by 30 minutes. Read More »

In the run up to Apple’s 36th birthday, it was founded on April Fools’ Day in 1976, Unruly Media has put together a ranking of the most-shared Apple videos of all time.

We’ve pulled together the top 15 here with most created by TBWA\Media Arts Lab. There are  a lot of iPhone 4 ads, but there are also some classics here too including “1984″ and “Think different”. Read More »

In less than four years, an incredible 25 billion apps have been downloaded from Apple’s app store. That equates to roughly 80 apps for each of the 315 million iPhone, iPad, and iPod touch devices that the company has sold worldwide. With more than 550,000 apps available, and many free to download, it’s easy to see why the store has proven popular with consumers and developers alike.

However, other app stores are beginning to catch up. At this year’s Mobile World Congress, Google’s Andy Rubin revealed that there are now 450,000 apps available in the Google Play store (formerly known as the Android Market). That’s three times as many as there were just 12 months ago and only around 100,000 fewer than the Apple App Store. Read More »

Google looks like it could be following Amazon and opening a retail store. Unlike Amazon Google is reported to be planning to open its store in Europe.

We wrote earlier this week about how Amazon was planning to open its first Kindle store taking a leaf out of Apple’s book. Read More »

Amazon.com is to take a leaf out of Apple’s (e)book as the world’s largest online retailer looks set to open its first retail store in Seattle focusing on the Kindle.

Like Apple’s hugely success and styling stores Amazon is going to use them to give a more hands on support and help to shoppers who are snapping up its e-reader Kindle products. Read More »

Samuel Adams is crowdsourcing a beer. I’m dubious(too many brewers and all of that), but it is an interesting social experiment. But is too much colloboration a bad thing?

Through a Facebook app, you get to choose the colour, clarity, malt, hops and yeast.  The crowdsourced beer will then be available in a select few bars in Austin during the South by Southwest Festival in March and at the Sam Adams Boston Brewery. Read More »

A report out today ranks the social media performance of the world’s most valuable brands. It puts Google as overall clear leader with Disney, Apple, Starbucks, Blackberry and Coca-Cola as runners-up.

The report also names and shames the bottom five social performers from the top 50 most valuable brands: Marlboro, Berkshire Hathaway, JP Morgan Chase, Goldman Sachs and China Mobile all score poorly.  Others trailing behing include Gillette, IBM and Visa. Read More »

Twitter has published its #YearInReview that highlights the leading topics and hashtags of the year.

The top two hashtags demonstrate as clearly as anything the diversity and breadth of what takes place on Twitter. The top one was #egypt followed by Charlie Sheen’s #tigerblood. Is he still winning? Read More »

If Sherlock Holmes were around today, he’d often be found chillaxing around the cafes of Baker Street, necking cups of espresso by the bucketload, muttering under his breath about the price of Madame Tussauds tickets, tinkering with his iPad – and, despite himself, instinctively sensing which brands felt ‘right’.

Being Sherlock Holmes, and therefore the authority on everything, he’d know that tone of voice and personality used to be qualities mainly associated with copy and art direction, but now they could be attributed to the way a brand ‘feels’ using digital touchpoints too.

Read More »