Comments for The Wall Blog

Comment on Are your customers Pinterested? by Tom McCann

Tom McCann — Thu, 24 May 2012 09:15:36 +0000

Thanks for your comment Kieran. You completely missed my point.

Comment on Are your customers Pinterested? by Kieran McMillan

Kieran McMillan — Thu, 24 May 2012 09:09:31 +0000

Your comments about jumping on the bandwagon simply demonstrate that you haven’t yet found a use for Pinterest, and you haven’t appreciated the potential it holds for brands as a marketing platform.

Comment on Guardian’s open journalism is a failed business model, says Brooke by Tideswellman

Tideswellman — Wed, 23 May 2012 18:53:28 +0000

Sounds to me like someone is in the pockets of the big pay walls. At the end of the day consumers don’t want to pay for news when there are so many free sources. There is a rise in hyper local news sites and these full the gaps and often provide more detail that the so called professional organisations. As time goes by we will see the setting up of more and more hyper local media stations funded through advertising. The Murdocks of this world will have to accept that the genie is out of the bottle.

Comment on Print is a footnote as Guardian puts digital first in ‘Three little pigs’ by Guardian's open journalism is a failed business model, says Brooke | The Wall Blog

Wed, 23 May 2012 11:58:01 +0000

[...] launched with huge fanfare with a highly praised TV ad, ‘Three little pigs’, which has gone on to be viewed more than a million times [...]

Comment on So who will use the new Facebook email? by Jijo

Jijo — Wed, 23 May 2012 11:52:52 +0000

One potato at a time.

Comment on Google’s Penguin out to floor website malpractice by Bytesize Media News Update | History of Modern

Bytesize Media News Update | History of Modern — Wed, 23 May 2012 02:56:02 +0000

[...] its predecessors is looking to eradicate websites that break search best practice rules. However, Google has been forced to admit teething problems with the latest addition to their algorithm family. The Penguin update received complaints from [...]

Comment on Social media marketing is ludicrously complicated [infographic] by Actualízate en Marketing Digital para hacer un Boon empresarial - 10 recursos | El blog de David Chávez s

Tue, 22 May 2012 18:48:45 +0000

[...] 7.- Social media marketing es ridículamente complicado [infografía] [...]

Comment on PRs expect SEO income rise, but is the knowledge there to support it? by Ed Lamb

Ed Lamb — Tue, 22 May 2012 16:36:21 +0000

Very interesting. At Propellernet we added a PR/media relations team to the original SEO team in 2008 and have never looked back. Bringing those two cultures together wasn’t easy, but we now think of everyone as SEOs – the teams aren’t separate.

The PR skilled team managing influencer relations are the largest team here and growing all the time. Feedback from clients and more importantly budget allocation, suggests that clients see the value in using PR-skills to actively build quality authoritative links, without paying for them.

One example of the challenges? PR teams get excited when they see their highly branded coverage in a few key publications – SEO Consultants are happier with a greater variety of high DA coverage, possibly with lower readership, probably with less highly branded editorial, sometimes even alongside competitor brands. We find we’re able to amplify traditional PR to great effect benefiting us, our clients, AND the PR agency involved.

Having missed the opportunity for years I find it hard that PR companies will suddenly take up the SEO challenge, mainly because of the cultural issues that come from bringing tech SEO and PR skills together, but there are always exceptions. Hopefully there will be more, because recruiting is tough when so few PRs have a good understanding of SEO and social, so I’m all for PRs trying to get more involved in SEO so that our recruitment pool increases!

Comment on PRs expect SEO income rise, but is the knowledge there to support it? by Mr SEO Guy » UK PRs expect SEO income rise, but is the knowledge there to …

Tue, 22 May 2012 15:45:44 +0000

[...] UK PRs expect SEO income rise, but is the knowledge there to … Filed under: SEO Tips, agency, area, business, darwinian, facebook, percentage, social, survey, twitter, work [...]

Comment on PRs expect SEO income rise, but is the knowledge there to support it? by Chris Lee

Chris Lee — Tue, 22 May 2012 15:25:55 +0000

Hi Webscape Marketing – yes, SEO can steal this business if PR is apathetic (as it appears to be), despite its head-start in link building and social abilities.

You might enjoy this podcast I recorded on SEO and PR with Leapfrogg’s Lucy Freeborn last year http://www.planetcontent.co.uk/podcast-pr-seo-leapfrogg

It’s all up for grabs…