Category Archives: Apple

I wouldn’t invest in Facebook. Would you?

It’s the question on everyone’s lips today – would you invest in Facebook? As the company finalises its IPO price ahead of its market debut on Friday, the general consensus is a positive one – early reports show a huge amount of interest in owning a tiny piece of Facebook’s 900-million-user success story. Predictions suggest that the share price could push valuation up to $104bn – according to the Telegraph, this makes it more ‘valuable’ than both Disney and Ford.

So, for Facebook’s early investors, payday has arrived. But surely the fact that so many of them are cashing in should be a warning to wannabe buyers? If you invested in 2004, you’re laughing – the social network’s value has exploded to such an extent that even someone like U2’s Bono, who owns fewer than 2% of the shares, is set to be a billionaire and the world’s richest rock star by the weekend. Read More »

Ashton Kutcher to play Steve Jobs in up-coming biopic

Ashton Kutcher with this 'Two and a half men' co-star JonCryerVariety is reporting that ‘Two and a Half Men’ star Ashton Kutcher is to play Apple founder Steve Jobs in the film ‘Jobs’.

Kutcher is well known in the celebrity tech world as one of Twitter’s big early users and an investor. Back in April 2009 Ashton Kutcher blazed an early trail and became the first Twitter user to pass the one million followers milestone. He beat @CNNbrk by 30 minutes. Read More »

The top 15 most shared Apple videos of all time

In the run up to Apple’s 36th birthday, it was founded on April Fools’ Day in 1976, Unruly Media has put together a ranking of the most-shared Apple videos of all time.

We’ve pulled together the top 15 here with most created by TBWA\Media Arts Lab. There are  a lot of iPhone 4 ads, but there are also some classics here too including “1984″ and “Think different”. Read More »

Going public on the private screen

Whilst online surveys often overstate the uptake of technology, Ipsos MediaCT’s offline Tech Tracker data tells us that just over four in ten GB adults now own a smartphone, representing an increase of roughly 30% in the last two years. The rise of the smartphone has coincided with the increased popularity, and normality, of social media usage. Arguably the two are connected, the modern mobile device being the ideal format for keeping up-to-date, and updating, as it means people are always online, even when on the move. Read More »

iPad 3 hits new search peak ahead of Apple announcement

Some people must be sitting there vacuuming  up Apple iPad 3 news like a Dyson. Last week alone demand for the iPad 3 information reached its peak as one in every 2000 searches online were iPad 3 related.

Although the general consensus is that the news Apple will anounce is iPad related there has also been a spike in searches around Apple TV. Looking at the fast moving search terms containing the word ‘apple’ in the last week, the third and fourth fastest moving  terms by volume were ‘apple tv 3’ and ‘new apple tv’ which doubled in search volume in the last week. Read More »

Technology so advanced a caveman could use it?

It’s an interesting contradiction that the further technology advances, the simpler and more instinctive it becomes to use.

Take the addictive interface functionality of an iPad or iPhone, for example. Watching people using it with simple, intuitive finger movements and hand gestures, it makes me wonder just how instinctive digital interactivity can become. (I mean, even cats are using it for Chrissakes. Such as these two cool customers, chillaxing with fish on an iPad, licking each other’s ears lazily and listening to rude music.) Read More »

Samsung takes swipe at pretentious iPhone owners in new viral ad

New ad for Samsung Galaxy S II shows urban scene kids with delusions of creative greatness (who are actually baristas, apparently) queuing for the latest iPhone. It goes on to show people outside the queue who already have a great phone with 4G and a big, bright screen. Read More »

Microsoft Snares new CMO to steel itself against heightened competition

Today Marketing reported that Microsoft UK has appointed Philippa Snare, long-term employee at the company, as its chief marketing officer, which seems to be the final piece in a jigsaw puzzle of a restructure and follows months of turmoil.

Over the past few months Microsoft UK has been rocked by the global restructure lead out of Redwood. Having merged and reorganised departments to separate marketing, advertising and products, Microsoft claims it will be able to grow its market share and continue to innovate. Read More »

An ode to Steve Jobs [infographic]

Jonathan Mak Long, a 19-year-old designer living in Hong Kong, created this logo recently after Jobs stepped down as CEO. It's named simply, "Thanks, Steve.Sad news today with the death of Steve Jobs. One of the great figures to come out of Silicon Valley has gone. The co-founder and man behind the Apple brand only stepped down as chief executive of the company back in August and sadly has died at the age of 56 after a long battle with cancer.

Barack Obama said the world had lost a visionary. From the Lisa, to the Apple Macintosh, through the iPod, iPhone and iPad it is hard to argue otherwise. The infographic below shows a history of the most memorable moments and products in Jobs’ long career as well as some great quotes about their design, the competition and the technology. Read More »

As new iPhone day arrives a history of the iPhone [infographic]

Much excitement today as the world waits for a fresh technologicial distraction as Apple prepares to unveil a new iPhone. Apple CEO Tim Cook will step on stage and either announce an iPhone 5, an iPhone 4S, or maybe even both.

Most are guessing that the long wait between the iPhone 4 (pictured) will today heralds the arrival of the iPhone 5, but while we wait enjoy this short very cool infographic history. Hover your mouse over the infographic to reveal pictures, videos and links from iPhone history including the launch date of each phone. Read More »