Author Archives: Will Francis

Co-Founder of Harkable, a creative social technology company in London which can grow your audience through our consultancy in digital and social media, and our technology products.

Samsung takes swipe at pretentious iPhone owners in new viral ad

New ad for Samsung Galaxy S II shows urban scene kids with delusions of creative greatness (who are actually baristas, apparently) queuing for the latest iPhone. It goes on to show people outside the queue who already have a great phone with 4G and a big, bright screen. Read more »

Twitter Adds New Timeline Features To Add Context

Twitter have launched a new feature this morning which adds even more context to tweets. Since #newtwitter launched a year ago, the micro-blogging network has been building on the original simplicity of 140-character posts to provide context of conversations and media contained in tweets.

This update reorganises the layout of the tweet as displayed in the timeline, placing the ‘retweet’, ‘reply’ etc buttons at the top along with an ‘Open’ link, clicking which reveals the timestamp and ‘sent from’ data. At the bottom of tweets containing compatible media, there is now a ‘View media’ link which expands a module like the one above, showing an Amazon.com product. Read more »

How Facebook’s Frictionless Sharing Will Change Us

Last week Zuckerberg’s near-billion-strong network of pretty much everyone outside China with Internet access gained yet more features including the OpenGraph actions which allow content services such as Spotify, Netflix and the like to broadcast in real-time what you’re doing.

Read more »