Author Archives: Staff

Welcome to our new digital awards: The Rev Awards

Brand Republic is relaunching the Revolution Awards as an awards scheme covering the Brand Republic, Campaign, Marketing, Media Week , PR Week and The Wall brands. The Rev Awards will celebrate creativity, effectiveness and innovation shown in digital marketing. Read more on Welcome to our new digital awards: The Rev Awards…

Brands wake up to mobile email usage [infographic]

Nice little infographic here form e-Dialog on the use of mobile email and what it means for marketers. Read more on Brands wake up to mobile email usage [infographic]…

Social media given the cold shoulder by banks

Ovum, the technology arm of market analyst Datamonitor, has disclosed in a report that most retail banks have not adopted social media as a primary tool to engage with its customers.

In ‘The impact of social CRM on retail banking’, the study reveals that 60 per cent of the world’s retail banks have no plans in the pipeline to utilise social media in any way. As it stands, a mere six per cent of retail banks have implemented social media to deal with customer queries, while only one per cent plan to use it in the next two years. In addition, only 14%  have used it for marketing purposes. Read more on Social media given the cold shoulder by banks…

Leaked video of Playstation phone hits the web

The images and video of Sony Ericsson’s upcoming PlayStation Phone just keeps coming. To be honest is it just us or does this video of the Xperia-branded phone look at little lame? And heavy. It could be the poor quality video. Read more on Leaked video of Playstation phone hits the web…

First Look at Motorola’s Xoom Tablet [Video]

Robert Scoble get his first look at Motorola’s Xoom tablet at CES and talks with Sascha Pallenberg, tablet and mobile expert, about other things at CES.

The 10.1-inch HD tablet is the first device to be launched on Google’s new Android 3.0 Honeycomb operating system designed from the ground up for tablets. Read more on First Look at Motorola’s Xoom Tablet [Video]…

Why LinkedIn is the social network Facebook will never kill

While there is much talk of late of Facebook killers (Google Me) there is an interesting piece in Ad Age about how of all the social networks  out there LinkedIn is one of those that faces (for now) the least threat from Facebook and is unlikely to be turned into a Friendster, MySpace or Orkut also ran any time soon.

Part of the reason why LinkedIn will prosper as Facebook cruises towards its billion user mark is because its raison d’être, of career focused networking, is the anti-thesis of what Mark Zuckerberg’s site represents. Read more on Why LinkedIn is the social network Facebook will never kill…

Tweeting the news – CBSNews.com chief Dan Farber on the future of news [Video]

Brian Solis talks with Dan Farber, the editor-in-Chief of CBSNews.com, in the latest in the (R)evolution video interview series on the trends, and ideas defining the future of business, marketing, and media. Read more on Tweeting the news – CBSNews.com chief Dan Farber on the future of news [Video]…

Rupert Murdoch’s iPad experiment ‘The Daily ‘ is unlikely to succeed

First of all, it is not at all clear what would constitute success for an iPad ‘newspaper’. If it is to quickly reach profitability, which does seem unlikely, even with a projected doubling of the iPad universe to 15 million users in the next twelve months, the take-up rate for the subscription app would have to be astonishingly high for it to cover costs. Read more on Rupert Murdoch’s iPad experiment ‘The Daily ‘ is unlikely to succeed…

Groupon explains why Google wants to buy it

Red hot US deals site Groupon, which trades as MyCityDeal in the UK, has been telling the Telegraph why the likes of Google and Yahoo! could end up paying as much as $5bn to acquire it.

UK managing director Chris Muhr said Groupon had something that Google didn’t have and that it was a natural fit with a service like Google’s Ad Words. Read more on Groupon explains why Google wants to buy it…

With its new food blog, WordPress gets into the content-curation game

This month, the company associated with one of the world’s most popular blogging platforms took its first, quiet step into the realm of for-profit content aggregation. FoodPress, a human-curated recipe blog, is a collaboration between blogging giant WordPress.com and Federated Media, a company that provides advertising to blogs and also brokers more sophisticated sponsorship deals. Lindt chocolate is already advertising on the site. Read more on With its new food blog, WordPress gets into the content-curation game…