You may think by now that Timecarpet.com was a go – we had the partners, we had the printer, we had a prototype – and in essence it was. But two things made me stick to the prescribed rules of marketing, actually the first time I had really. Read more »

OK, one thing I have discovered is that I need to blog ahead. Over half term my efforts at blogging took a bit of a dip and it took me some time to recover. I even used child labour to get something out there. Yes, my eight year old daughter blogged about Timecarpet.com from her perspective. So, where were we? Read more »

As I said in my last post about how I started Timecarpet.com, Craig was interested in helping us on the road to stardom and providing an alternative to Moonpig.com and other similar online greetings cards brands.

It was all very exciting and my husband and I piled straight in designing the brand for Timecarpet.com with Craig’s agency, Mulberry Square. Read more »

OK, so we had had the idea and found a name but how were we actually going to execute this grand master plan? As I have mentioned, I had a background in IT but not actually using it, just flogging the idea of it to other people. Luckily, I had a plan.     Read more »

I said in my last diary post about starting a business that I had thought it would be easy to get this thing going; I mean, we had the time (not counting my three children and one under one) and the inclination, we needed to just do it – that is one of the only things I like about Nike, great phrase. Read more »

Just as life was hectic enough – I had just had our third baby –my husband came home one night with an idea. He had had an epiphany. He hailed the merits of Moonpig.com and the fact that it had stormed the greetings cards industry with its incessant jingle on the television but was convinced that the offering it had was not for everyone.

There had to be a way of creating an alternative to Moonpig.com and that is what we set out to do. Read more »