Author Archives: Sean Walsh

Arsenal king of Twitter followers but not engagement [infographic]

Arsenal topped the Twitter Social Media league with nearly 1.5 million Twitter followers (also the 3rd highest worldwide for a football club) in May. However, having the most followers doesn’t necessarily equate to being the best. Manchester City were this month’s champions both on the pitch and in the social media world.

City collected their second “Best of the Month” award this season in Freestyle Interactive‘s  monthly Premier League Social Media Stats infographic series. Read more »

Chelsea FC win ‘Best of the Month’ in Football Social Media [infographic]

English Premier League football clubs are starting to ramp up their Social Media activity as they begin to gain more followers. In the past few months our data has showed that clubs are quickly gaining more and more Twitter followers and Facebook Likes every month. Clubs have recognised this rapid growth and responded with a higher volume of tweets and updates in order to ensure this growth doesn’t slow. Read more »

Premier League clubs add 3.3m Likes, 342k Twitter followers & nearly 10k tweets in March

In the past month EPL football clubs have amassed 3.3 million new Facebook Likes, 342,109 new Twitter followers and nearly 10,000 tweets. This works out as a 12% growth for Twitter followers and 9% for Facebook fans and it doesn’t like it will decline any time soon. With this in mind, who performed best in the last month?

The below infographic comes from Digital Agency Freestyle Interactive, who have been producing monthly EPL Social Media reports since November.

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English Premier League clubs surpass 50 million combined Facebook Likes [infographic]

Which football team is ruling the Social Media roost in this month’s EPL infographic? This February we have added a few new metrics and treats to the infographic, including: ‘How many people are talking about’ stats, who has lost Twitter followers, who has the Premier League’s fastest growing Facebook Page this season and what has been the best Social Media campaign of the month?

Importantly, EPL clubs surpassed a combined total of 50,000,000 Facebook Likes which just goes to show the sheer size of the league globally. However, it should be noted that Manchester United make up just under half of this number with an amazing 22 million Likes. Twitter in comparison came to a combined figure of 3.2 million Followers – but this has grown by 69% since the start of the season (+1.3 million new followers).

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Which English Premier League club is winning at Social Media in January? [infographic]

This month we have the second infographic produced by UK Digital Agency – Freestyle Interactive – for English Premier League clubs. With Social Media becoming increasingly influential amongst clubs and players, the Midlands based agency has promised to track the growth as well as highlight any creative examples of fan engagement. Some key ‘take aways’ include the combined leagues Facebook fans approaching 50 million, Manchester United are the only team without Twitter and Arsenal’s 360 Panorama Facebook app.

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Premier League social media stats – December [infographic]

It’s been a year of highs and lows for football clubs on Social Media, we’ve seen everything from player’s Twitter accounts being hacked, managers banning Social Media and Tweets getting players into serious trouble. Yet, we’ve also seen Manchester United break the 20 million Facebook fans mark, Manchester City continue to come up with creative fan engagement strategies and even the advent of the “Social Media Stadium“. Read more »

Help A Charity With Secret (Social) Santa This Year #TweetsForToys

Secret Santa is a stalwart tradition in the UK. A spend-limit is set, names are pulled from a hat and the Yuletide gift-lottery begins in earnest.

For many businesses it provides a fun and easy way to make sure everyone in the office shares in the Christmas spirit. For the luckiest participants it means a hilarious opportunity to buy a wholly inappropriate present for a colleague. For an unlucky few, it means spending hours on one of those precious remaining weekends before Christmas stressing about what to buy for the new Accounts Manager who no-one really knows.

Watch the #TweetsForToys presents wrapped live
But how many of you out there still have last year’s mug, or plant? How many of you still play mini executive air-hockey? I’m betting not many. That’s why this year we decided to do something a bit different.

At Midlands based digital agency – Freestyle Interactive – we have a considerable love of social media, tech and design. We also have a real passion for working for and with charities. So when we were thinking about what to do for this year’s Secret Santa, it became clear that we should combine this skill and passion and use these powers for good. And so Freestyle’s answer to Secret Santa was born.

We‘ve chosen to work with the charity Refuge, a national organisation that offers support and shelter from domestic violence for women and children. Our aim is to make sure children who are spending this Christmas in shelter around the Warwickshire area get the gifts they might otherwise have missed out on. The secondary aim is to raise awareness of the Refuge charity and provide them with a campaign to help promote their valuable service. Dubbed Tweets For Toys, the concept quickly gave rise to the method and before we knew it, the ball was rolling.

Five ways digital has helped promote entrepreneurship

In the spirit of Global Entrepreneurship Week, we’ve decided to take a closer look at how the world of digital has massively influenced the way entrepreneurs and start-ups function. The rise of social media in particular has radically improved the visibility of both entrepreneurs looking for funding and entrepreneurs looking to fund.

Traditionally starting a business involved a call to Companies House, to the bank or Business Link – the web now has multiple offerings and locations where budding entrepreneurs can ask questions, find funding and get some help to get started. Importantly, the web itself has become a valuable tool to help start-ups raise their profile and undertake cost-effective marketing, with that in mind here are some of our favourite examples of Digital and Entrepreneurs working together. Read more »