Social media is here to stay, of that there is no doubt. You only have to look at the phenomenal growth of the Google+ platform in just a few months (now up to around 25m users) to know that.

Some employers are now coming round to understanding that they have a nascent army of budding brand evangelists actively using social networks as part of their daily routine. Employees have the power at their fingertips to share blogs, articles, join in discussions, participate in and even start forums, upload images or encourage participation in online or offline events. They ‘like’ and ‘share’ stuff all the time. Read more »