One reason for EA’s second Golden Poo Award could be to do with severely fumbling the launch of SimCity 5. The game’s ‘Always on-line’ requirement caused a multitude of issues with gamers reporting that they were waiting up to 30 minutes to even start the game.
In a blogpost, Lucy Bradshaw, general manager for SimCity said “OK, we agree that was dumb, but we are committed to fixing it,”
So have the SimCity makers demolished EA’s skyscraper all by themselves? It certainly didn’t help. But consumers listed three reasons in the Consumerist’s Worst Company in America 2013 Awards: EA failed to provide a product people want and like, to sell their products at reasonable prices, and to support the products they sell.