Author Archives: euanmackay

Larger firms lose out on social networking leads while SMEs have market advantage

Some of the world’s largest companies are accepting that they have been slow to engage with social media tools such as Facebook and twitter, especially when compared to their smaller business counterparts. Read more »

Why the ‘Like’ button will be a revolution in the way we see websites

As of April 2010 the internet has undergone a dramatic change. You may not have noticed the change since the visible changes are quite subtle. What has changed is the way that the internet is connected up, not just in the links which most web users are familiar with but in the context of personal relationships… Read more »

Why recommendations on social networks can influence like page rank on Google!

Have you ever wondered how it is that some people seem to get lucky with online social networking? Why? Read more »