What is left for Yahoo?
CEO Carol Bartz was fired from Yahoo in a call from Roy Bostock, chairman of the board. “I am very sad to tell you that I’ve just been fired over the phone by Yahoo’s Chairman of the Board.” Read more »
Author Archives: Emily Wilkinson
How police forces are using Twitter to connect with the public
I had the opportunity to talk to Duncan Cleverley, Hastings District Media Relations Officer, who is one of the contributors of the Hastings Police Twitter account to find out how he’s found using the channel of communication and the role of social media within the law.
Emily: It’s great to see that Hastings Police have recently got involved in using Twitter, what was the reasoning behind this?
Duncan: Hastings Police along with many Districts in Sussex Police have recently started to get involved in social media. A big part of effective Police work is being engaged with the public, listening to them and working with them. Social media connects us with more people and gives us an opportunity to engage with them in a way we couldn’t before.
How many friends does one person need?
Whilst on holiday I had the opportunity to read ‘How many friends does one person need?’ by Robin Dunbar. This is a fantastic read and gives some great insight into human behaviour, the neocortex and the much talked about Dunbars’ number.
Free stuff on Twitter? Oh, go on then.
Whilst trying to get to grips with the early morning at work I decided to tweet ‘I am very, very tired today…’ Shortly afterwards I received a tweet from a company named BioTherm asking if a free sample would help. Well, the answer was obviously yes… Read more »
Will you be my social media manager?
Over the last couple of years I have had a good number of conversations with people who are looking to start their social media adventure; one question that crops up is who is going to look after it? Read more »
World Travel Market and social
The World Travel Market Event (WTM) is taking place this week in London. It’s an opportunity for the travel industry to meet, network and discuss important developments in the travel industry.
The impact of virtual currencies on social commerce
When Facebook announced that it was closing its Facebook Gift Shop to launch its virtual currency, Facebook Credits, big brands across the world sat up and took notice. Here is a serious opportunity for brands to monetise their Facebook campaigns.
24 hour Twitter Police – Manchester force uses social media to showcase work
Today the Greater Manchester Police are showing the world what they do by using the power of Twitter. Over the next 24 hours they will be tweeting all of the 999 calls they receive to highlight the complex social issues they face and that it’s not just about ‘catching criminals’.
Do you ‘like’ that button? Facebook button now on two million sites
True or False: People trust their friends, so are more likely to buy a service/product based on their friend’s recommendations. True – we all know how strong word of mouth is, but now its word of click! Brands can utilise this opportunity as more consumers are now trusting information from ‘friends’ on social networks( e.g.Facebook) rather than sales messages direct from company advertising.
Are microsites a better bet than social media?
Working for agencies you start to notice a popular tool - the microsite. My question is, in certain situations should companies be looking to utilise their social networks presence instead? Read more »
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