Author Archives: Dan Vassiliou

Four tips to help you get the best from LinkedIn and enhance your SEO

Out of the many social media platforms out there, used by companies to attract social signals to their business sites, and enhance their SEO campaigns, one platform is often much underused. LinkedIn is a great way for businesses, especially those who are dealing in services likel law or marketing, to build up connections, and a following, as well as take part in discussions in groups heavily related to your line of business. Read more on Four tips to help you get the best from LinkedIn and enhance your SEO…

Read more on Four tips to help you get the best from LinkedIn and enhance your SEO…

The Change In Seo For Small Businesses For 2013

We are all aware of the various algorithm updates from Google throughout 2011 & 2012. There were Pandas and Penguins, destroying content and links that cost businesses thousands to create. That was the main problem, created links. Small businesses would pay a Search Engine Optimisation agency a certain amount each month, to pump their site full of “search engine steroids”.

Big companies could afford to create brands and instigate huge marketing campaigns to drive traffic to their websites. Small companies, well, improvised. What options does the small business have online, from 2013 onwards? Each of the following options are designed with the small business budget in mind, ie under £1000 per month. Read more on The Change In Seo For Small Businesses For 2013…