The Wall Blog » Adam Fairbrother

The bank of Facebook – is social banking on the way?

Adam Fairbrother — Mon, 21 May 2012 11:56:14 +0000

Remember how we scoffed at those hapless souls who put their bank details up on Facebook when the social network first became popular? It now looks as though this was a misguided but ultimately accurate premonition of a future development in social media.

4G – a game-changer for the UK?

Adam Fairbrother — Tue, 08 May 2012 11:36:38 +0000

Last week I speculated on the future advertising benefits of the 4G mobile network rollout. This week, research by Capital Economics (commissioned by Everything Everywhere) highlights the potential for a sizeable private sector investment to be made to successfully install 4G in the UK, in the region of £5.5bn.

4G – a game-changer for mobile advertising?

Adam Fairbrother — Fri, 27 Apr 2012 08:34:00 +0000

There’s little doubt that mobile advertising is set to continue its exponential growth over the next two or three years… But what (if any) effect will 4G make to mobile advertisers when it finally arrives in the UK in late 2013?