Looking for a huge numbers of fans? Can’t wait a second longer? Then read on, this blog post is for you…

1. 1. Buy your fans
   This is definitely the easiest way to guarantee a following fast; decide how many ‘fans’ you want then simply go to any dodgy-looking site (probably via a Facebook ad) take your wallet out (remember to stick your head in the sand) et voila, success! But wait a second; by definition once you directly pay for a relationship what does that relationship become? What does it really mean? There’s a very obvious analogy here, one that doesn’t involve any love at all… Read more on The 5 ways to get a huge social media following fast…

Read more on The 5 ways to get a huge social media following fast…

In a recent post high priest of web measurement, Avinash Kaushik, suggests that we look to try to measure four core metrics that will help tell us how we’re doing with our social media efforts:

• 1. Conversation – the rate at which people respond
• 2. Amplification – the distance those discussions travel
• 3. Applause – Electronic approval such as Likes, +1s etc
• 4. Economic Value – Amount of money your efforts actually generate

This is a useful, if not entirely revolutionary, packaging of some ideas that quite a few folk in the world of social media marketing have been working with for some time now. Read more on My big problem with ‘engagement’…