Are Google about to buy Admeld and complete the stack?
Michael Arrington has reported that Google have just acquired publisher ad optimisation platform Admeld over at TechCrunch. Whilst AdExchanger.com are reporting that AdMeld have confirmed no deal has taken place so far, the rumours certainly suggest some sort of deal may be about to happen. If true, this would give Google access to solutions that operate throughout the whole supply chain for display advertising.







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