Infographic: How to create the perfect post on social media

perfect social media postIt takes a lot of trial and error to understand what really makes your fans tick and what resonates within the community. That clever photo of something you think is absolutely hilarious could actually lose you a few fans and no matter how interesting a fact is, it’s never interesting enough to warrant a three paragraph explanation on one Facebook post…

Then there’s the sheer amount of social platforms you can choose from. If you want to ‘do social’ it’s a good idea to have at least a presence on as many as you can, but each platform works in different ways. A picture that will work as a tweet probably won’t be the perfect Pinterest post.

As sought-after it may be, there’s no magic formula for social media engagement, but we’ve attempted to make it slightly easier for you. We’ve collated a lot of the information out there, cut through all the jargon and here is a basic guide to what we think makes the ‘perfect post’:


Read more from How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic] – mycleveragency – Full Service Social.

Tim Grimes is strategy manager at My Clever Agency. Follow him on Twitter at @digitim.

  • Althea Salmon

    Thanks for sharing this Tim – definitely picked up a few new gems!

  • Paula Barnes

    Thanks Tim! This one is a “KEEPER”!!! Have a great Fourth of July!!

  • traveljunkies

    Advice on timing is useless unless it says where. 1.00 PM in London is 05.00 in LA and the middle of the night in Sydney.

  • Akharbanda

    thanks for this!

  • Stephen

    It’s within the perspective timezone. So it’d be 1:00 PM in London and 1:00 PM in LA and 1:00 PM in Sydney.

  • Traveljunkies

    Hi Stephen, I don’t understand what you mean about perspective timezone. To do what you say would mean posting an item 3 times, or about 18 -20 times to cover all time zones. At traveljunkies we have clients in almost every country, and our emailing system sends one email to more than 3,000 clients, and they receive it at different times depending which country they’re in. There’s no optimum timing without specifying the time zone.