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- EE gives away free portable battery chargers in customer service boostEE has launched EE Power, a reward scheme that hands out free, portable battery chargers which customers can replenish any time in store.
- Back in fashion: M&S delivers first rise in clothing sales in four yearsMarks & Spencer has reported a rise in clothing sales for the first time in more than four years.
- Amazon tests Dash, the button that knows when to reorder your groceriesAmazon is testing a device that allows customers to place orders to replenish products such as washing powder and baby food at the touch of a button - all without ever having to log onto any of the retail giant's platforms.
- Hiscox starts £8m media reviewHiscox, the business and home insurer, has started a review of its £8 million media planning and buying business, currently held by Vizeum.
- 'If Cameron ran posters to say he believed in the NHS, people would believe him'Lord Bell was a driving force behind some of the UK's most memorable and impactful political ads in the 70s and 80s. Here, he tells John Tylee why the outdoor medium can still decide the fate of an election
- The programmatic puzzleProgrammatic advertising has experienced a PR boom, earning itself the title of ‘one of the hottest buzzwords’ in 2015. So what exactly is programmatic advertising and what are the benefits? In its simplest form, programmatic media buying is the use of software to purchase digital advertising. It is an evolution of the traditional ad buying […]
- Political parties sound like 50+ year old menHere’s a headline that should come as no great surprise –the political parties all sound like 55-year-old men on their social media channels. Maybe you’re thinking that the Green Party and Lib Dem’s style of language would resonate better with millennials and women? Nope. Maybe you’re thinking, surely there is some difference between Ukip and […]
- The Daily Poke: No sex please…The impossible physical beauty. The air of cool detachment. The looks of disdain cast across the store. No, we’re not talking about the staff. We’re referring to the mannikins. In an experiment to create a gender neutral space, fashion retailer Selfridges has dispensed with male and female dummies at its Oxford Street store. Read more […]
- What digital marketers can learn from Tony StarkIt’s not the first time Tony Stark has sent shockwaves around the globe. In a recent YouTube video – which generated eight million views in under a week – Robert Downey Jr. (in character as the famous Marvel character) delivered a 3D-printed gauntlet to a seven-year-old boy who was born with a partially developed right […]
- Pay-per-click and its potential to shape the future of digital marketingWith 1.46 million people currently employed in the digital industries, and revenue for the sector expected to increase by 90% next year, it is no wonder that an ever increasing number of people are becoming attracted to a job in the sector. Read more on Pay-per-click and its potential to shape the future of digital […]
- The Daily Poke: Sticky picciesThis newly released camera seems to defy the laws of physics. You can stick it on the ceiling. To gritty brick walls. Or sweaty club walls, for that matter. Podo’s little gizmo stays put and beams your image back to your smartphone. So you can compose the shot without all the wobbling of a selfie […]