Welcome to the Hyper Revolution – how change went digital
This video from Opensite.org is well worth a watch. Put together by a team of designers and researcher with the idea to show the reach of social media and how over the past year or so it has help spark revolutions around the world.
It takes its cue from Gil-Scott Heron’s famous line, that “The revolution will not be televised” and of course he was right. It wasn’t brought to you by brands and NBC certainly could not predict the winner.
Instead, as we have found out the revolution was youtubed, statused and retweeted by social networking sites around the globe with a potential reach of 82% of the global population or 1.2 billion people.
And as Opensite.org puts it, governments were afraid. Today, a handful of users on Facebook, Twitter, and Youtube can launch a movement that can topple a regime. Just look at Tunisia, look at Egypt, and look at Syria where both sides have been using social media as part of their fight. And in Syria where access for journalists has been dangerous and difficult we have seen a war reported very much by social media and citizen-journalists.
What else has social media shown us this last year? Social media can organise the frustration of middle class Americans, and all the others who make up the 99%, as the Occupy Wall Street movement showed us and how it turned “from the impotent complaints of individuals into a spontaneous, passionate and primal force. A wave doesn’t demand concessions, but you have no choice but to acknowledge it when it crashes down on you”.
And what are the results? New governments, an informed and politically active people, and validation, says Opensite.
“A little over a year ago, The United Nations declared internet access a basic human right. You are a change agent whether you know it or not. Whether you want to be or not. Everyday you blithely browse your virtual network you participate in an engine of social transformation,” says Opensite.org.