On Facebook, despite big differences in strategies, most of the sponsors and partners have dedicated the majority of their posts to content relating to the games. Read More
Daily Archives: 10 September, 2012
As the world looks back on what was certainly a very successful ‘home’ games what are the key lessons that people are taking away from London2012 – what does achievement look like? Should we all aim for the same stratospheric successes as ‘Team GB’ (remember, #SuperSaturday?) What is it that we can all learn from our fellow countrymen?
Not as mere fashion props to waify models, but to record from behind the scenes at designer Diane von Furstenberg’s show.
For the past week Glass has been used to capture the Diane von Furstenberg creative process from an entirely new perspective. Read More
Not seen before. A digital agency based in Bratislava, Slovakia, called Zaraguza Digital has been experimenting with its Facebook cover photo feature and a webcam.
After a few tweaks its regular Facebook homepage image has became a real-time Facebook cover displaying what is happening in its offices moment by moment. Read More
We invented a ridiculous thing called a CTR, then social has its own metrics, video is scaling with any number of acronyms such as VTR and CPE, then there’s debate around what constitutes an ‘E’? Either way, it’s messy – and it gives advertisers very little common currency by which to compare the relative effectiveness of their advertising across different channels. Read More