Week two of the London 2012 Olympic Games has seen Team GB surge up to third in the medals table – but it’s not the only measure of their success by any stretch. In the second week, the athletes have continued to see their social media profiles soar in line with their successes – with big names such as Chris Hoy and Jessica Ennis experiencing huge growth in their profiles, whilst relative unknowns such as Robbie Grabarz also saw their online profiles boom.
Golden girl Jessica Ennis has seen the biggest success of any Team GB athletes so far, with a huge 3757% increase in Facebook likes over her weekend competition – securing almost 500,000 fans in total. Team mate and training partner Katarina Johnson-Thompson also experienced a huge uplift in fans online, with an impressive 1223% increase. Read More