The American presidential candidates have stepped up the online campaign in the last couple of days. Both incumbent President Obama and his Republican challenger Mitt Romney have chosen to launch mobile apps, although they do very different things.
While Obama has continued on from the 2008 and build a fully fledged campaigning app, Romney is using his to simply announce his Vice Presidential running mate.
The Obama app is called “Obama for America”, and includes a variety of tools to make campaigning easier. For examples users can look up local polling station information, or find out street and residency information to go canvassing. The app is also fully integrated with social media, as users can post Obama news to Facebook and Twitter, as well as invited friends to campaign events through the app. Read More