The consumer is ahead.  Way ahead.  The unfaltering advance of technology has provided a multitude of devices that consumers can connect to the web with.  As the UN recently declared, the internet is a basic human right.

And the number of gateways to it, now outnumber the UK population by quite some margin.  It’s no longer just sitting in a room at home being switched on and off intermittently.  It’s always on, it’s being accessed in every room and most significantly, it’s being accessed via a growing number of devices.  Read More »

Web TV has been touted in various guises for years now but Google has been trying to make it something of a mainstream reality since 2010. Its life started when Google teamed up with Intel, Sony and Logitech to develop a Smarter TV experience. Since then Samsung, LG and Vizio have come on board.

It’s not about the hardware providers but the software that is being integrated from Google’s own inventory of tools including Play, Chrome and Youtube.

Streaming entertainment content is a big selling point for Google TV. Users receive programmes but also access to apps that you can interact on through their TV sets.  Developer APIs have been released for potential developers to createspecific Google TV content. Read More »

Of all the head-to-heads scheduled across the Olympic and Paralympic games, which one will be the big story to come out of London 2012? Perhaps it will be the 100m face-off between Usain Bolt and Yohan Blake, or Jessica Ennis vs Tatyana Chernova in the Heptathlon, or even Oscar Pistorious vs Jerome Singleton?

Although these and many other high profile confrontations, have great importance for the athletes and spectators alike ; in my view the main event will be the confrontation between the Olympic authorities – and Social Media.

Taking nothing away from the endeavours of individual athletes, this is the main event because it may impact on the future funding and therefore the future success of the Olympic Games. More than this, the face-off between the Olympic authorities and social media, is part of a much bigger debate about censorship and freedom of speech, which is apparent across the world and in many other walks of life Read More »

In the past few weeks, we have had two tales of social media, two controversies and two different results that are perfect examples of what brands should and should not do when a storm brews online.

The first was about Femfresh, and unless you were sensibly enjoying a holiday sans digital device, you will have noticed how a brand came undone on Facebook in textbook style. Read More »