We’ve been asking a number of agency heavy hitters here in the US “How do you successfully bring brand stories to life through digital storytelling?”

One answer from Matt Walsh – VP / Executive Experience Director at Crispin Porter + Bogusky – turned in a total of four, as he spelled out the main considerations you have to make before setting out on a campaign. Read More »

As Twitter today celebrated its first birthday in the UK today, Brand Republic held a lunch time chat with Twitter’s head of sales Bruce Daisley.

We spoke to Daisley about Twitter advertising, some of the brands who are doing it well and why Twitter is a very different platform for advertisers compared to Facebook. Read More »

The Times has given an update on digital subscription numbers and says  The Times and Sunday Times now have 131,000 digital subscribers across all platforms.

That is an improvement on figures it gave in February when News International said its two UK newspaper websites behind paywalls had 119,255 digital subscribers for The Times and 113,818 for the Sunday Times. Read More »

The FT is reporting today that Yahoo’s chief executive Scott Thompson, who resigned from his post at the weekend, walks away with a settlement of $8m in cash and stock after five months.

The deal was promised to Thompson when he joined Yahoo from eBay-owned PayPal. Yahoo could have contested $2.5m of the settlement, but waived the right to do so. Read More »

Twitter is celebrating its first birthday in the UK 12 months after it open its London office, which has gone from zero to 30 staff.

Twitter has marked its anniversay by giving an update on the number of active users and says there are now more than 10 million in the UK making British tweeters among the world’s most active. Read More »