Monthly Archives: April 2012

Spotify founder Daniel Ek joins Sunday Times rich list, worth 190m

David Ek - the Spotify founder is worth £190mDaniel Ek, the Swedish founder of the digital music download service Spotify, has joined the Beckhams in the Music Top 10 on the Sunday Times Rich list.

He has racked up a £190m fortune with Spotify, which with the launch of its Play Button is fast becoming the world’s defacto online music streaming service. Read More »

When and how to use social media – choosing the right platform for the job [infographic]

This handy infographic helps you plan your social strategy and pick the best platform for your campaign. Some tips may sound obvious but the points are worth reiterating.

Facebook is best for interacting on a more personal level with your contacts. It’s built for sharing blogs, videos and photos and is a great tool for responding to questions. But with its 845 million users, trying to connect with too many people could dilute genuine connections and you could be in danger of overlooking an important comment. Read More »

Barcelona and Chelsea set Twitter record as semi-final edges out Super Bowl for most tweets per second

Barcelona FC's stadim Camp Nou - the scene of Chelsea's dramatic victory over BarcelonaThe dramatic finish to the second leg of the Chelsea v Barcelona Champions League semi final did not only light up television screens around the world it set a new record on Twitter.

As football beat out the NFL’s Super Bowl to become the biggest sporting event on Twitter and set a new tweets per second record. I’m guessing many were surprised that Fernando Torres had scored a goal at Camp Nou to seal Chelsea’s victory – having scored only a handful since September 2011. Read More »

Is the internet leading towards a single, shared cultural identity?

Is the internet leading towards a single, shared cultural identity? Or is it facilitating a break-up into many smaller groups, each of which see themselves as having a defined culture of their own?

 

 

 

 

 

 

Read More »

Social Snapshot: UK retail and social media: (Part 4: Booksellers, Card Shops, Jewellers and Opticians)

Foyles book store at 113–119 Charing Cross Road, London, EnglandBefore our analysis of social media performance moves on to examine fresh territory, we thought it’d be prudent to round off our look at UK high street retailers’ use of social media by putting not one, but four, retail sectors under the DBD Media knife: card shops, jewellers, booksellers and opticians. This broad range gives an overarching indication of how successfully – and seriously – the space is being used by the retail sector.

You’d be forgiven for thinking that retailers are dropping like flies. It seems that every week a different household name goes into administration – Borders, Habitat, MFI, Oddbins, Woolworths, Game…the list goes on. At the risk of stating the obvious, many in the retail sector are struggling due to the combined effects of the economic downturn and the shift to online. Read More »

Inside Facebook UK: poached salmon and aspiration

Facebook's Doctor Who Floor

It’s been two weeks since Facebook UK moved into its new home, having outgrown the previous space in Carnaby Street. Stacked boxes and busy delivery men reflect the transition that’s in the air.

Those seasoned in more traditional media spaces might be relieved to hear it’s not all picture perfect at Facebook’s new abode. The front door’s intercom is not working (yet), and once inside you’re greeted by a lobby that can best be described as functional… Read more about  Facebook UK here.

What your Klout score really means and why it doesn’t matter

What Your Klout Score Really MeansGood piece on Wired delving into Klout. The more I read about it the more convinced I am that it is really not much more than a game that people try hard to work while others neither care nor want to play.

In the US it is serious business and brands are looking out for people with powerful social networks as they want to reach those who can influence others. Read More »

Socialcam – Instagram for video, the next big thing?

Socialcam is a free iOS app that allows users to take video, put filters on it, and store the result in the cloud. As the name suggests, there is a significant social element to the service. Users can browse, watch and share their friends’ videos, as well as connect the app with various other social networks like Twiter, Facebook and Posterous, and tag friends in videos. The cloud storage is a brilliant idea, as it stops large videos eating up phone memory, that can be used for more important things like Draw Something and Angry Birds. Read More »

Gatwick shows the way with Twitter customer service support [infographic]

gatwick airport is doing well on Twitter for customer serviceTwitter should be a perfect platform for airports where timely information is crucial to passengers. Sadly that’s not always the case.

Gatwick Airport has released some stats about its use of Twitter on the back of it being given a blue Twitter tick and being included in the Enhanced Profile Page roll out. Read More »

Facebook, Twitter and the London 2012 – the first Social Olympics [infographic]

Olympics: London 2012 will be the world's first social media OlympicsThe 2012 London Olympics have been dubbed the world’s first “social Olympics” arriving at point in history when social media is everywhere.

The International Olympic Committee recently launched an online hub, 16 years after it launched its first website for the 1996 games, and this infographic to celebrate the rise of social media and the games. Read More »