Comments on: 4G – a game-changer for mobile advertising? http://wallblog.co.uk/2012/04/27/4g-a-game-changer-for-mobile-advertising/ Social, marketing, media : blogged Sun, 19 May 2013 18:03:55 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: This is the week that was: Can I ask you on a data? « Earnest about B2B http://wallblog.co.uk/2012/04/27/4g-a-game-changer-for-mobile-advertising/comment-page-1/#comment-23268 This is the week that was: Can I ask you on a data? « Earnest about B2B Mon, 14 May 2012 17:25:34 +0000 http://wordpress.hbpl.co.uk/wallblog/?p=26594#comment-23268 [...] Mobile technology is the fastest growing technology we have ever seen – from email on the move to the rise and rise of the app. Marketers have a new beast to contend with. Not only this – there is game changer just around the corner: 4G. When 4G finally arrives on the UK’s shores in 2013, smartphones will be faster and smarter than ever, allowing users to stream video and use apps even faster than the current fixed-line broadband speeds . But what effect will this have on mobile advertising? New formats? Even more rich media? Increased use of mobile sites? This week the wall blog gave its view. [...] [...] Mobile technology is the fastest growing technology we have ever seen – from email on the move to the rise and rise of the app. Marketers have a new beast to contend with. Not only this – there is game changer just around the corner: 4G. When 4G finally arrives on the UK’s shores in 2013, smartphones will be faster and smarter than ever, allowing users to stream video and use apps even faster than the current fixed-line broadband speeds . But what effect will this have on mobile advertising? New formats? Even more rich media? Increased use of mobile sites? This week the wall blog gave its view. [...]

]]> By: 4G - a game-changer for the UK? | The Wall Blog http://wallblog.co.uk/2012/04/27/4g-a-game-changer-for-mobile-advertising/comment-page-1/#comment-23154 4G - a game-changer for the UK? | The Wall Blog Tue, 08 May 2012 11:32:04 +0000 http://wordpress.hbpl.co.uk/wallblog/?p=26594#comment-23154 [...] week I speculated on the future advertising benefits of the 4G mobile network rollout. This week, research by Capital Economics (commissioned by Everything Everywhere) [...] [...] week I speculated on the future advertising benefits of the 4G mobile network rollout. This week, research by Capital Economics (commissioned by Everything Everywhere) [...]

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