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Daily Archives: 26 April, 2012

Nicki Minaj’s Twitter tantrum loses her millions of followers

By Charlotte Henry // 26 April, 2012 – 1:09 pm // 5 Comments

Pop superstar Nick Minaj has rejoined Twitter, just one week after storming away from the service and her eleven million followers.

She was previously one of the most followed people on the social network, and regularly engaged with her fans individually. Read More »

Spotify founder Daniel Ek joins Sunday Times rich list, worth 190m

By @gordonmacmillan // 26 April, 2012 – 12:00 pm // 2 Comments

David Ek - the Spotify founder is worth £190mDaniel Ek, the Swedish founder of the digital music download service Spotify, has joined the Beckhams in the Music Top 10 on the Sunday Times Rich list.

He has racked up a £190m fortune with Spotify, which with the launch of its Play Button is fast becoming the world’s defacto online music streaming service. Read More »

When and how to use social media – choosing the right platform for the job [infographic]

By susan.billinge@haymarket.com // 26 April, 2012 – 11:30 am // 3 Comments

This handy infographic helps you plan your social strategy and pick the best platform for your campaign. Some tips may sound obvious but the points are worth reiterating.

Facebook is best for interacting on a more personal level with your contacts. It’s built for sharing blogs, videos and photos and is a great tool for responding to questions. But with its 845 million users, trying to connect with too many people could dilute genuine connections and you could be in danger of overlooking an important comment. Read More »

Barcelona and Chelsea set Twitter record as semi-final edges out Super Bowl for most tweets per second

By @gordonmacmillan // 26 April, 2012 – 8:37 am // 10 Comments

Barcelona FC's stadim Camp Nou - the scene of Chelsea's dramatic victory over BarcelonaThe dramatic finish to the second leg of the Chelsea v Barcelona Champions League semi final did not only light up television screens around the world it set a new record on Twitter.

As football beat out the NFL’s Super Bowl to become the biggest sporting event on Twitter and set a new tweets per second record. I’m guessing many were surprised that Fernando Torres had scored a goal at Camp Nou to seal Chelsea’s victory – having scored only a handful since September 2011. Read More »

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