Chelsea FC win ‘Best of the Month’ in Football Social Media [infographic]
English Premier League football clubs are starting to ramp up their Social Media activity as they begin to gain more followers. In the past few months our data has showed that clubs are quickly gaining more and more Twitter followers and Facebook Likes every month. Clubs have recognised this rapid growth and responded with a higher volume of tweets and updates in order to ensure this growth doesn’t slow.
In April, EPL clubs collected a combined total of 357,822 Twitter followers (the largest increase yet) and 1.9 million new Facebook Likes. The ‘Best of the Month’ award goes to Chelsea FC for their excellent use of Twitter, in particular how they used the #CFCkit hashtag to promote their 2012/13 kit launch and trend globally.
After the team’s 5-1 win against Tottenham Hotspur yesterday in the weekend’s second FA Cup semi-final they have even more reasons to celebrate.
To view all of this seasons Premier League Social Media infographics – take a look at Freestyle Interactive’s Pinterest board.