Remember that Twitter campaign we wrote about recent where fans of the US science fiction show Fringe, which airs on Sky One in the UK, launched a social media campaign to save the show from cancellation?

Well in a neat development that user campaign has been adopted by broadcaster Fox in another example of the hashtag TV fusion. Read More »

How do you make knowledge powerful? This cool Motion Graphic describes the value of data visualization.

It looks at the challenge of communicating information and how it becomes especially difficult when trying to convey a message full of complex data, which is often difficult to interpret quickly and clearly to the naked eye. Read More »

Variety is reporting that ‘Two and a Half Men’ star Ashton Kutcher is to play Apple founder Steve Jobs in the film ‘Jobs’.

Kutcher is well known in the celebrity tech world as one of Twitter’s big early users and an investor. Back in April 2009 Ashton Kutcher blazed an early trail and became the first Twitter user to pass the one million followers milestone. He beat @CNNbrk by 30 minutes. Read More »

What ever your take on The Hunger Games, the latest smash hit set of teen novels to make a splash on the big screen, the controversy surrounding the film on Twitter has been seismic.

The controversy started after a Canadian fan of the books “Adam” started to notice a series of racist tweets appearing onlineconcerning two of the central characters in the books, Rue and Thresh, who were played on screen by black actors. Read More »

Facebook is getting serious about working with marketers. Yean Cheong, head of digital, Asia-Pacific, with Mediabrands, shares best practices and case-study tips for maximising marketing through the social-networking behemoth, including its recent changes to brand pages.

If there’s a celebrity in social, Facebook is it (at least for now). Moreover, with digital media influencers such as Microsoft’s global advertising head Caroline Everson joining Facebook, the social-media giant is signaling to agencies and advertisers that it is keen to talk business. With an IPO in the pipeline, focusing on commercial interests is inevitable. Read More »