Which English Premier League club is winning at Social Media in January? [infographic]
This month we have the second infographic produced by UK Digital Agency – Freestyle Interactive – for English Premier League clubs. With Social Media becoming increasingly influential amongst clubs and players, the Midlands based agency has promised to track the growth as well as highlight any creative examples of fan engagement. Some key ‘take aways’ include the combined leagues Facebook fans approaching 50 million, Manchester United are the only team without Twitter and Arsenal’s 360 Panorama Facebook app.
Speculation about Manchester United’s absence has been rife this week amongst Sports Social Media tweeters. United’s absence is inexplicable, especially when so many of their players are allowed to use Twitter and the Manchester side actively uses Facebook. As arguably one of the largest brands in world football, it seems odd that they are the only side in the Premiership to yet set up an official Twitter account. To view the first infographic for December click here.