Twitter has parted company with PR firm Edelman after only appointing the agency in September. The agency was appointed with a brief to help boost Twitter’s profile with consumers, which was seen as a sign that the social network wanted to take more control of its communications message.

The end of the relationship with Edelman comes after a tumultuous few weeks in Twitter’s communications and marketing teams. Twitter in quick  succession parted company with its head of communications, Sean Garrett, as well as its communications director, Lynn Fox, and its head of marketing Pam Kramer. Read More »

A few years ago, you’d have to actually watch a football match (or listen on the radio) to get live updates from the pitch. Today, you can follow live coverage on Twitter, get your half-time analysis from a football community like footbo and bantr , discuss the result on Facebook and get the low down after the game… from the players themselves on Twitter. We did some digging into the relationship between our national obsession with football, and social media.

Footballers and their fans

Players like Cristiano Ronaldo have millions of fans following them on Twitter. This is a great way for players and fans to talk directly to each other, but it also carries a risk. The carefully crafted soundbites of a press conference can be replaced with ill-thought-out comments that often as not make it into the press. Read More »

Random start:

We’ve spent a lot of this year talking about Pandas.

What will we be talking about this time next year? I’d like to think it will be Racoons or tricycles or sink plungers

If you have any thoughts send them by postcard please to stefan@propellernet.co.uk

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