Twitter has parted company with PR firm Edelman after only appointing the agency in September. The agency was appointed with a brief to help boost Twitter’s profile with consumers, which was seen as a sign that the social network wanted to take more control of its communications message.
The end of the relationship with Edelman comes after a tumultuous few weeks in Twitter’s communications and marketing teams. Twitter in quick succession parted company with its head of communications, Sean Garrett, as well as its communications director, Lynn Fox, and its head of marketing Pam Kramer. Read More