Whilst on holiday I had the opportunity to read ‘How many friends does one person need?’ by Robin Dunbar. This is a fantastic read and gives some great insight into human behaviour, the neocortex and the much talked about Dunbars’ number.
This post is provided by our partner the Future Foundation, the leading consumer futures business.
The interesting thing about using networks as a way of looking at society is that they are fundamentally different from previous sociological models. This means that they can lead to new insights and powerful new ways of describing individuals and social change – as well as uncovering information about groups of consumers that might otherwise be invisible. Take the below photo of a not-so-recent family gathering, for example.
What’s next in social media? Sometimes it feels very much like people can not see beyond Facebook and Twitter giving us a kind of tunnel vision. Robert Scoble gives his take on the companies that you might want to be watching out for naming Katango, Color and Path’s new app called ‘With’ as three to watch out for.
Interesting the fourth project he highlights is a possible Twitter competitor. He’s right when he says that Twitter needs a competitor, but taking on Twitter will be a tough one, but it looks like several are considering the challenge. Read More
Apple is reported to be teaming up with a major electronics firm to launch Apple branded televisions.
With its focus on consumer products via the Apple iPhone, iPad and iPod, an Apple braned iTV looks like a shoo-in. Read More
Screen shot: Penguin's On The Road iPad app
Penguin has announced a new iPad app for Jack Kerouac’s classic On The Road, hot on the heels of Faber & Faber’s release of an all-singing, all-dancing The Waste Land app. Book apps are getting a lot of attention, and here’s why I think they will be here to stay even after the novelty factor has worn off.
It’s another cool social media campaign from Diesel and while it won’t appeal to everyone it is definitely worth a look.
Diesel of lovely jeans fame has created this downloadable application for Macs and PCs that makes Facebook look like an Excel Spreadsheet. It is part of Diesel’s “stupid” campaign and its your chance to be “stupid” at work. Read More
This is a very neat idea from Coca-Cola which has used Facebook Places, Facebook’s Foursquare rival, to increase awareness for recycling plastic bottles.
It created “The Recycling King” idea and added over 10,000 recycle bins locations in Isreal to the Facebook Places system. So no matter where you are in Israel, you can find a Recycle bin near you. Read More
Location-based check-in service Foursquare has put together this infographic to celebrate the fact that it now has more than 10 million members world wide.
The interactive infographic and map shows a series of dots that slowly spread around the globe with each one representing a user and the growth of the two year old company. It also shows the top brands in terms of check-ins. Read More
This is a letter that Sean Connery never wrote in response to Steve Jobs after being asked to appear in an Apple ad. Clearly it is a fake, but it very funny.
It isn’t that the letter comes via Scoopertino (“All the news that’s fit to fabricate”), its the “I am ****ing James Bond” oh and the 007 logo. Read More
Interesting piece on Ad Age about how kid’s social networks are a booming business in just about every way apart from advertising where there is a reticence to tread.
It says that while some of these niche sites are getting lots of traffic and investment cash they are not getting ad dollars — and in some cases not asking for them. Read More
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