Glastonbury by social media numbers – Beyonce rules as Orange made itself heard
BrandWatch has put out some a round-up of the Glastonbury social buzz where mentions of Beyonce outstripped any other artist by miles followed by Cold Play. Yes Chris Martin is right there behind Mrs Jay Z who rocked that muddy slice of Somerset.
Overall, the social media monitoring firm tracked 169,000 Glastonbury mentions, with a whopping 56,000 coming between Monday and Friday lunchtime before a chord had even been played.
The top five from Glastonbury 2011
- 1. The highest number of mentions of Glastonbury was during Beyonce’s set on Sunday night which peaked at 39294k compared to around 20k during Coldplay’s Friday night set
- 2. The only brand name mentioned with any significance was for Orange with their sound charge t-shirts and their Glasto app
- 3. Another highlight in the wordcloud was Kate Moss who was turned away from the ‘secret’ Pulp gig
- 4. Mud was also mentioned 3602 times. It is Glastonbury although the mud was mentioned more (I’m guessing!) by people not there and enjoying the schadenfreude.
- 5. Positive sentiment for the festival grew stronger throughout according to Brandwatch’s tracking. Overall it was 47% positive 3% negative and 50% neutral (usually people passing around news)
Artists Mentions
1. Beyonce 19969
2. Coldplay 12658
3. U2 12242
4. Radiohead 3682
5. Morrissey 3352
6. Elbow 3013
7. Mumford & Sons 2920
8. BB King 2105
9. Biffy Clyro 1889
10. Chemical Brothers 1701
11. Wu Tang 1496
12. Primal Scream 1482
13. Tinie Temper 1283
14. Paul Simon 1163
15. Pendulum 936
16. Plan B 881
17. Fleet Foxes 822
18. Jessie J 789
19. Vaccines 505
20. Paolo Nutini 483
21. The Wombats 326
22. Friendly Fires 319
23. The Streets 288
24. Example 285
25. Rumer 262
26. Kaiser Chiefs 224
27. War paint 216
28. Noah and the Whale 202
29. Jimmy Eat World 183
30. Laura Marling 176
31. Queens of the Stoneage 139
32. The Kills 126
33. Bright Eyes 122
34. Horrors 108
35. Hurts 95
36. Glasvegas 87
37. White Lies 77
38. Bombay Bicycle 67
39. Eels 66
40. DJ Shadow
All Comments
Interesting visual.
Funny that the sentiment grew stronger as it went along….After they got over the mud and Beyonce came on they soon perked up!
What great stats. Puts the power of Twitter into perspective. And they said it would never work ..pah!
SAVE MONEY ON FUEL AND CLEAN YOUR ENGINE
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