News International has put out some updated figures detailing how The Times and The Sunday Times paywalls are performing.

Back in March we reported that News International was claiming 79,000 digital subscribers. That figure has risen to just over 100,000 in time for its first birthday. It is a nice round number. Read More »

Time magazine editor Mark Halperin called President Barack Obama a “dick” on Thursday’s live Morning Joe show on MSNBC.

Why would you do that? As you can see in the video below he quickly apologised, but the damage was done. Read More »

Is it me or is Google going about is launch of Google + in the most knack handed way you could possibly do it?

Google + launched yesterday and Google has currently shut down the invites to Google + because of “insane” demand. Who would have guessed. Weren’t they expecting that? Read More »

The way we are watching TV has fundamental changed in two ways over the last couple of years. We no longer watch programming on an actual TV; instead we are increasingly watching shows on streaming sites like the BBC iPlayer or on DVR’s. The second major change is the way we interact with our peers as we watch, posting our thoughts or looking up info on our phones, tablets, etc. Read More »

Twitter has release a couple of nice data visualisation videos showing how during major events, like the the World Cup the royal wedding and the March 11 earthquake in Japan, people use Twitter to share news and how that virally spreads across the globe through retweets, @replies and Direct Messages. Read More »

Digital marketing is in a constant state of revolution, and at times it can be hard to keep up with the latest developments. The key to keeping abreast of changes is adopting an integrated approach. Mobile, social and email marketing should not be considered as separate efforts, but as three strands of the same campaign.

With a joined up strategy, the channels can support each other and become more than the sum of their parts. With that in mind, more ‘traditional’ email marketing should be adapted to complement social marketing. Here’s my five tips on how to do just that. Read More »

The Vatican is trying to reach younger audiences. Pope Benedict XVI has sent his first tweet and he did it on an iPad. Well sort of. Read More »

We have reached an interesting point in the development of iPad magazines. Companies that had initially been hugely enthusiastic about the format, like Conde Nast, are having second thoughts and slowing down their adoption of the platform. Other publishers remain very cynical.

At the same time companies like Future Publishing are citing the iPad as one of the key reasons for significant growth of its digital division. Read More »

This has been the longest time coming. We first heard about Google’s planned social network, then dubbed Google Me it more than a year ago and now Google has finally unveiled its social networking answer to Facebook called the Google+ project. It brings together a number of different Google tools in one place and it looks very much like Facebook. That tells you most of what you need to know.

Google + offers essentially the same services as Facebook except on the open web. That and, of course, there are very few people using it. That might change. Giving Google credit, Google + does take steps forward in that it allows you to take a slightly more selective approach to social networking in that it recognises that not all “relationships are created equal” and that not all social networking needs to be universal in nature. Read More »

BrandWatch has put out some a round-up of the Glastonbury social buzz where mentions of Beyonce outstripped any other artist by miles followed by Cold Play. Yes Chris Martin is right there behind Mrs Jay Z who rocked that muddy slice of Somerset.