BBC and Reuters turn to social media guidelines after staff tweet trouble
First off just so we’re clear the BBC hasn’t banned retweets. Here’s what happened. There was a story at the weekend in the Telegraph about BBC R4 Today presenter James Naughtie and his stay at a hotel in Japan in tsunami-hit Sendai. Naughtie’s producer had tweeted a picture of the presenter at the hotel and described it as the “luvvve hotel”. Of course, it was retweeted.
Clearly, it was an inappropriate tweet. Following the “luvvve” tweet it was initially reported by the Telegraph that the BBC had banned retweeting on the back of the incident. It hadn’t. What it did was remind staff of its social media guidelines.
In the US Thomson Reuters experienced similar Twitter woes. It now faces a civil suit from a government organisation after reprimanding a member of staff about a tweet. Read More



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