Take my fiancé’s voice.  It can be used to whisper tender sentiments that warm my heart, or, more frequently, to express irritation that I haven’t hung up the bath mat / put the washing out / hoovered up properly / {insert suitable misdemeanour here}…

As my German teacher continually used to tell me, I’m being facetious.  But the fact remains, that social media is very much like my girlfriend’s voice.  Why?  Because it too has many different uses – and this truth is something that simply has to become embedded in the minds of companies seeking to use social media effectively. Read More »

The Independent has been beavering away to make its website more social with Facebook and has had some excellent results.

Referrals from Facebook grew 680% comparing January and December of 2010, with referrals from Twitter also up 250%. Read More »

Even before the Betfair Poker intrigue, I’d been planning to write something about corporate Twitter feeds and the tone that they take.

This is because of a run-in over Christmas with the Australian entertainment retailer Fishpond.com.au over the late delivery of Christmas presents (there was no snow or flooding to blame).

Fishpond: srsly?

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Peter Thiel the guy who got very rich by co-founding PayPal and investing early in Facebook once had a hedge fund worth an astronomical $7.2bn. He now presides over a fund that that is down about 90% with long term clients suffering losses of 65% from a mid-2008 peak, according to a long piece on Bloomberg.

The Hedge fund guy and libertarian, who is German by birth, however, isn’t going to be hitting the unemployment line any time soon. He still has a fortune of $1.1bn, according to Forbes September 2010 issue and apparently employs a personal butler. As you do. Read More »