What next for Yahoo? The internet firm that was last week said to be worth “next to nothing, has parted company with three senior executives, including its advertising chief, the latest in a growing line of departures, putting a question mark over the future of CEO Carol Bartz. Read More
Intriguing research into how social networks are sending traffic to French news websites shows that Twitter is well behind Facebook in terms of the percentage of total percentage of visits delivered.
Source: AT Internet
Why intriguing? Twitter is full of links. URL shorteners are running out of short links because of the number that tweeters use. Tweeters blame each other for spikes in traffic to the Daily Mail website caused by links being shared. Read More
The rise of mommy or mummy bloggers, in the US and UK, has become an evermore interesting group for marketers to tap, but it would be wrong to think that they only blog about motherhood and family. They’re writing about a lot.
According to an eMarketer report in the US more than 12% of moms already blog and that figure is rising fast. Read More
I’m not entirely convinced about the name, but a service called Geomium, a new location-based social network is launching today that unlike Facebook Places and Foursquare offers real time location services, so a user can see what their friends are up to and see all the bars, gigs, restaurants and money-off deals in your local area, all in a handy map. Read More
Twitter’s Earlybird account, which was launched way, way back in… July to post exclusive offers from selected partners, has been scrapped in favour of more lucrative advertising platforms such as Promoted Tweets.
Earlybird kicked off with an exclusive tickets offer with Walt Disney Studios and over its short lifetime went on to promote US-focused deals from brands such as Gap, Virgin America, Staples, Moxsie and more.
So with such big brands on board, why was Earlybird ditched so soon? Read More
I’m a fan of the Financial Times and the Wall Street Journal websites. I use them a lot in my day to day job.
On average, give or take, I probably look at a couple of stories a day from each and maybe as many as 40 or 50 stories a month. Both websites have paywalls, the original paywalls as it were, but I don’t subscribe. Read More
How big is Apple’s iPhone US and world mobile market? The answer might surpirse you. I could be wrong, but it is not as big as you might think.
While it has a very healthy 28% share of the US smartphone market and growing (up 7%) it is Android that has the real wheels in this market. And overall? Apple has only a 2% world share. Sometimes with the mass of Apple headlines people forget that. Read More
A news sharing start-up called Ongo, which has raised $12m from USA Today publisher-Gannett, the New York Times Company and the Washtington Post Company.
It is headed by former eBay executive Alex Kazim, who previously ran defunct blog aggregator Tokoni. At eBay he was a senior VP and president of Skype.
Read More
Adam Crozier, ITV’s chief executive, said that ITV plans to have a payment mechanism in place on its website within a year as it tries to figure out what viewers will pay for.
I’m trying to work out what Crozier thinks viewers will pay for keeping its audience demographic clearly in mind. Does he think that people will cough up for more ‘Coronation Street’? Good luck with that one.
Most commented