Google has created a RealTime Search homepage complete with a selection of tools to specifically allow people to follow, track and get alerts about real-time discussions. Useful bit of social media monitoring from Google.

Google first introduced its real-time search features in December and integrated it into its usual search results, but as real-time has become ever more important Google has made the leap and broken real-time search out and given its much needed own space. In February it added Facebook status updates to its search results as it continued to add more social media services to its business.

The tools on Google’s RealTime Search homepage include a geographic option to find local updates and news near you or where you plan to be.

The “conversations view” makes it easy to follow a discussion on the real-time web while the new “full conversation” feature allows users to browse the entire conversation in a single glance. Tweets are organised from oldest to newest with indenting so you can see how the conversation developed.

Another useful feature that is going to come in handy is the addition of real-time Google alerts so that you can “get an email the moment your topic appears on Twitter or other short-form services”. This is going to be very handy for brands and smaller organisation looking to monitor their social media.