I hate the word consumer. I think if every advertiser and every agency banned the word from their briefs we would get far better communications solutions and the industry will be better for it. Read More
Mancunian tweeters have held forth a light showing the way ahead for marketers looking to exploit the potential of social networking, according to research from a Manchester-based marketing consultancy. Read More
SEO firm TweetUp has bought pre-eminent Twitter android app Twidroid, which is to be pre-loaded on “millions” of new Android phones giving it a massive leg-up. Read More
Nice to get new Twitter followers, but nice occasionally to get someone coming through who really gets social media, or is at least using it in a fun and innovative way.
Another first for Foursquare – The Huffington Post and the Independent Film Channel (IFC) have launched campaigns to add their own ‘layers’ to the location service. Read More
Smartphones, once the domain of besuited businessmen and rock stars PAs, are now smarter, sexier, more fun and accessible than ever. We are buying them in droves (more women than men bought smart-phones in the last 6 months) and raving about how email and instant messaging is changing our lives. Read More
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