Campaign: not a new concept but delivered results

I remember not quite when it used to be all fields around here, but when there weren’t many teenagers on Facebook. Now it seems that if you’re going to pitch any kind of marketing/advertising/PR campaign aimed at teenagers and you don’t have a Facebook strategy … well, it would be like not having a MySpace element to a campaign in 2006. Yes. THAT BAD. Read More »

You either hate them or hate them, right? Maybe you like them, but I don’t know why. We’ve already seen them on as iPhone apps, but now YouTube has added a Vuvuzela to its videos. They’re having a laugh aren’t they? Read More »

Twitter is trying to make it easier to find people you already know on Facebook and LinkedIn by improving its Find Friends section, which now looks to have been blocked by Facebook. Read More »

Business network LinkedIn has taken some more inspiration from its social networking brethren and sexed up its groups feature, improving its design and adding more personalisation. Read More »

MTV on YouTube: it's not their fault

So Viacom’s promised that it will appeal against yesterday’s copyright ruling, in which a judge threw out its $1bn lawsuit and said that YouTube was not liable for people uploading content that they did not own. Read More »