Conversation and networking will turn an eye toward the future of using social media for branding tonight with The Future Laboratory hosting a gathering that will introduce some of their clients to a selection of speakers who have expertise in reaching audiences through new methods of engagement.

 I’m thrilled to be joining the impressive line-up of speaking guests to help shed some insight on how brands should be thinking about approaching the social media landscape. On the panel tonight include: 

• Dave Cloud, who  runs SoundCloud, now seen as the new Flickr for the music industry
  
• Hugh Garry
  who is a Content Producer for BBC Radio 1, and whose recent projects
  include a ‘Shoot The Summer’ a user generated collaborative film based
  around the BBCs music festivals across the country and shot by
  attendees on their mobiles
• James Bull who is a founder and creative director of D&AD nominated digital brand agency Moving Brands
  
• Darika Ahrens,
  who runs grapevine consulting and specialises in training media
  professionals on the principles of Social Media in order to inspire
  dynamic campaign creation

 The Future Laboratory also publishes trend forecasting resource LSN Global, and keeps agencies and brands current on the latest emerging trends from across the world.

Looking forward to being in the future lab,

-Lisa